He had spent nearly a decade building a well-regarded consulting business. Respected in his network. Always busy. Seen as a success.

But behind closed doors, the story was different.

Despite his professional image, he confessed something to me that few are willing to admit:

He wasn’t hitting the financial benchmarks he’d set for himself.

And the real gut-punch?

The work no longer sparked joy.

Then one day, we got talking while exchanging ideas.

I mentioned a unique profiling tool we use in the franchise world. It's built to help people identify business models where their personality, leadership style, and motivations align perfectly.

He was intrigued. Instantly, he took the assessment out of curiosity.

What happened next left us both surprised.

The results were a mirror. He was shocked at how accurately it captured his personality.

The report nailed who he was:

→ How he leads

→ What motivates him

→ Where he thrives

That opened the door.

I walked him through a few franchise options.

Most of them were logical next steps, extensions of his consulting world.

But one stood out: a home services franchise. Completely outside his current field.

And yet, that’s the one that lit him up.

Why? Because it wasn’t just a business fit.

It aligned with how he wanted to live - leading a team, engaging locally, and building something tangible.

Fast forward a few months…

He’s already hired his first technician, completed multiple installations, and is rapidly closing in on his financial targets.

But more importantly? He’s waking up energized.

No more Sunday night dread.

He’s finally building a business that matches both his goals and his spirit.

This is what I love about franchising done right - it’s not about abandoning everything you’ve built.

It’s about creating something that finally feels right.

If your current success feels more like a trap than a triumph, you don’t have to burn it all down.

There’s a smarter, more aligned next move waiting.

Ready to explore if franchising is the right path for you?

Let's hop on a quick, no-obligation call. In just 15 minutes, I'll help you see how your corporate background translates to business ownership and take the first step toward financial freedom in 2025.

Click here to schedule your call now - spots are filling up fast!

Best regards,

Keith